Marketing a book is a complex part of the overall publishing process and takes proper planning. With so much information to digest and so many strategies available, it’s best to give yourself plenty of time to set these strategies in motion.

No matter where you are in your book marketing journey, you’re sure to find helpful tips to apply to your strategy. In this worksheet, we’re going to walk through seven different phases of the book marketing timeline—and marketing activities you can do during each one!